Industry news +

Industry news +

Stay up to date on all things rural marketing

Stay up to date on all news and trends across the agricultural sectors in New Zealand and AU. Artikel and Swint update on technology developments and changes in the marketing industry to support their client’s businesses.

In today's digital landscape, where consumer attention is a precious commodity, effective communication is key to business success.
If you’re not using EDM marketing to boost your marketing campaign, you’re missing out. Agribusiness EDM’s have the second highest open rates out of any other industry at 27.3% and CTR rates of 3.4%!
In-person forums have long remained a suitable place for farmers to share their thoughts and concerns… but only for the ones who can make it.
Ag shows are some of the most anticipated events in the farming calendar! It is a great opportunity to connect with farmers and other businesses in the industry.
Central Districts Field Days
Our brains are wired to process visuals faster and more effectively than plain text. In a data intensive field like Agribusiness, it’s crucial to communicate complex information in a straightforward manner. Data can be displayed in a variety of different ways, each suitable for different types of data.
Advertising falls into two categories – traditional and digital advertising. Traditional focuses on television, radio, newspaper, magazine, direct mail outs and billboards. Digital advertising focuses on online and social media advertising. Digital can increase your audience reach and allow you to target your ideal customer.