Rural marketing and digital insight for New Zealand agribusiness
Artikel & Swint publish Industry News for New Zealand primary sector and agribusiness brands: SEO, GEO and AEO, digital marketing, social media and email marketing, AI in everyday marketing work, farm video and photography, reaching farmers and growers online, seasonal campaign priorities, and Google search updates that affect your website. Practical notes from our South Canterbury team for rural audiences nationwide. Use the filters below to browse by topic.
Google’s September 2026 spam update finished 8 Oct 2026. What SpamBrain targets, how to check your site, and sensible fixes for primary-sector brands.
SEO, GEO and AEO sound technical. Here is the difference, and why each matters for rural brands in New Zealand.
Google’s September 2026 spam update finished 8 Oct 2026. What SpamBrain targets, how to check your site, and sensible fixes for primary-sector brands.
Stock paddocks do not convert. How NZ agribusiness brands use real video and photography for websites, social and events.
Spring shifts what farmers and growers focus on. Practical marketing priorities for NZ agribusiness brands this season.
In today's digital landscape, where consumer attention is a precious commodity, effective communication is key to business success.
If you’re not using EDM marketing to boost your marketing campaign, you’re missing out. Agribusiness EDM’s have the second highest open rates out of any other industry at 27.3% and CTR rates of 3.4%!
In-person forums have long remained a suitable place for farmers to share their thoughts and concerns… but only for the ones who can make it.
Ag shows are some of the most anticipated events in the farming calendar! It is a great opportunity to connect with farmers and other businesses in the industry.
